After all, you have the rare opportunity to work with someone whom you implicitly trust. You know their strengths, their weaknesses and that their interests are directly inline with your own.
The rewards can be great but when things go wrong, you can potentially ruin both your marriage and your business. Even though my wife and I get along really well, working with her on the business has been extremely challenging.
For example, my wife and I never used to fight at all before we launched our online store. Never!
We Divided Up The Responsibilities
One of our biggest problems early on was that we both tried to do everything ourselves and constantly clashed over key decisions. For example, my wife and I constantly argued about what products to carry and what look and feel we wanted for the store.
Did we want to appear sophisticated or casual and fun? Did we want to start off with only a limited product selection or did we want to open our business with a comprehensive array of items? What were our customer support policies? How quickly did we want to launch the store?
We kept stepping on each others toes and even worked on redundant tasks in the beginning since we each had our own ideals of how we wanted the business to be run. Ultimately, after a bunch of fights, we decided that it was best to divide up the decision making power and responsibilities.
Youtube video links:
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